AvailableResearch
Competitor Teardown
Analyze top competitors systematically. Extract positioning patterns, offer angles, and gaps you can own—without drowning in data.
5 steps~40 minOperator
Built for
- Founders
- Strategists
- Agencies
Tools used
- Claude
- Notion
Expected outputs
- Competitor sheets
- Pattern summary
- Whitespace map
- Strategy brief
Pipeline steps
5 sequenced steps with clear outputs at each stage.
- 1
Select competitors
Pick 3–5 direct competitors worth analyzing.
Output: Competitor shortlist
- 2
Capture
Document positioning, offer, proof, and CTA per competitor.
Tool: Notion
Output: Competitor capture sheets
- 3
Pattern extraction
Find recurring themes in messaging and offers.
Tool: Claude
Output: Pattern summary
- 4
Gap analysis
Identify angles no competitor owns well.
Output: Whitespace map
- 5
Strategy brief
Translate findings into actionable positioning moves.
Output: Competitive strategy brief
Quality checks
Built-in criteria so you know when output is strong enough to ship.
- Every insight tied to evidence
- At least one ownable gap identified
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